DFW, Dubai 2026

Before the lights rise and the models step onto the runway, a different kind of performance takes place behind the scenes. At Dubai Fashion Week AW26/27, Electra’s teams were on site early – shaping the environment, setting the rhythm, and transforming structure into spectacle. The build-up mirrored fashion itself: defined by precision, timing, movement, and attention to detail.

For this season, Electra delivered its polygonal venue, engineered to adapt seamlessly to the fast pace and evolving demands of fashion week. The structure’s flexible configuration allowed it to flow effortlessly between shows, rehearsals, and key moments throughout the programme.

Designed for dynamic use and smooth transitions, the venue provided a reliable, high-performance setting for designers and organisers alike, supporting the energy and momentum that define Dubai Fashion Week.

Through careful planning and technical execution, Electra ensured the space was ready to perform—enabling a week of standout runway moments within a venue built for flexibility and impact.