Dubai Department of Economy & Tourism at MIITE 2025, Dubai 2025

Electra proudly delivered Dubai’s presence at the MIIT Exhibition, overseeing the full production and build of the Dubai DET stand, designed by ET Global MEA.

Every element of the project was crafted with precision and purpose, from premium finishes and meticulous fabrication to non-PVC sustainable graphics and seamless AV integration. The result was a refined, contemporary space that reflected Dubai’s innovative and forward-thinking identity.

Electra’s in-house production team managed all aspects of the build, including stakeholder onboarding and coordination of individual graphic and booth requirements. This end-to-end management ensured smooth execution, consistent quality, and timely delivery, reinforcing our commitment to excellence and sustainability in every project.

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