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Bldg. 6
Dubai Design District, d3
P.O.Box 333011, Dubai, UAE
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+971 4 456 3827


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Marketing Manager (F/M)

September 2020

Reporting to: COO
Territory: UAE - GCC

Job Overview

At Electra, we need talented people that will share our strategy to be the obvious contracting partner for local & international players who wish to set up an event within the GCC.

The Marketing Manager manages the day to day marketing communications activities of the organisation, long-term marketing communications strategy for the company and support the business development team in sales actions.

Main Accountabilities (list is non exhaustive):

Duties of the Marketing Manager include:

  • Managing all marketing communications for the company and activities within the marketing department.
  • Developing the marketing strategy for the company in line with company objectives. Assessing the marketing department on a yearly basis and suggesting improvements.
  • Defining and overseeing the company’s marketing budget.
  • Planning, creating and implementing marketing materials as well as online and offline marketing campaigns. Coordinating marketing campaigns with sales activities.
  • Managing product launches.
  • Monitoring and reporting on effectiveness of marketing communications.
  • Overall responsibility for brand management and corporate identity.Guardian of uniformity of company’s communication.
  • Selecting and working closely with marketing and communications agencies to achieve objectives.
  • Maintaining effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives. Responsible for the internal communications newsletter.
  • Analysing potential strategic partner relationships for company marketing.
  • Devising strategies to drive online traffic to the company website, using a range of techniques including SEO.
  • Defining and overseeing the social media strategy for the company.
  • Evaluating and managing the redesign of the company website when necessary.
  • Managing the website updates, content and improvements.
  • Evaluating customer research, market conditions and competitor data.
  • Reviewing new technologies and keeping the company at the forefront of developments in digital marketing.
  • Developing the furniture investments plan and managing the investments: sourcing new products, seeking suppliers, placing orders, defining product names, rental prices, and quantities, managing the photo-shoots and internal/external promotion of the products.
  • Managing the CRM software: database qualification, software audit and improvements.
  • Managing the Marketing team, 1 direct report.
  • Assisting and providing support to the Business Development team, coordinating sales action plan.

Knowledge & Experience:

5 years of experience in the corporate marketing and communication field

Technical & Functional Skills: 

  • 360 marketing – communications background and expertise (online, offline) and product marketing experience is a must
  • Budgeting skills
  • Strong project management skills.
  • Understanding of SEO, SEM principles.
  • Technology management skills.
  • Demonstrate management, leadership, motivational and mentorship skills.
  • Must be able to manage a team.
  • Excellent analytical skills and ROI oriented.
  • Strong organizational and planning skills.
  • Creative mindset with excellent attention to detail.
  • Ability to communicate clearly and openly.
  • Excellent writing skills.
  • Problem solving skills.
  • Certification: Google AdWords and Google Analytics certifications are a plus
  • CRM software, Design software (InDesign, Illustrator, Photoshop), Google Analytics and AdWords, Microsoft Office with excellent knowledge of Power Point.


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